But we do! See you next week at Social Media Week Bogota!
Follow the hashtag #SMWBOG to see what others are saying
Follow @SMWBOG for updates
Follow @Zemoga (though you probably do already!) for live-Tweets from Social Media Week
Month: September 2011
Social Media Week Sneak Peek: Return on Relationships
We have a surprise for you.
We’ve added one more speaker to our Social Media Week Bogotá line-up, and it’s a good one.
Ted Rubin, leading social marketing strategist, will be joining us Monday, September 19th at 6PM to give a presentation on “Return on Relationships.” As Social Media becomes more and more a part of our daily lives, marketers are scrambling to figure out how to integrate it into their brand message.
Booksellers as Publishers?
by Jennifer Puglisi (@jenpugs)
By now, most people know that Borders is closing—and that Borders isn’t the only area of the publishing world that’s faced trouble in the past few years. Booksellers and publishers have a longstanding relationship, but just as every personal relationship either evolves or disintegrates, so too much this one. The question is: how?
Social Media Week Sneak Peek: International Speakers
For Social Media Week Bogotá, the Z-team has put together a really impressive line-up of speakers, both from within Colombia and international. We thought we’d take a moment to highlight some of the international speakers who will be traveling to Bogotá (most of them for the first time) to speak at Social Media Week.
Top Five: Go-To Websites
by Daniel V. Licht (@thedvl)
I’m going to forgo the normal ones like PSFK, Fast Company and All Things D (’cause they are already on your daily reading lists) and give you 5 sites that can inspire in other ways. Some directly in the design space, some style inspiration and one that is just damn fun. And since Russ Ward didn’t use all 5 of his … I’m using his last one here!
The Z-team Takes on the World! First Stop: Sao Paolo
With a company blog called From Bogota With Love, it’s pretty obvious that Zemoga is deeply invested in Colombia. We have our largest office there and are really proud not only of the caliber of work we’re able to produce, but that we have the means to show off to the world just how full of talented people Colombia really is.
Alejandro Gomez, President of Zemoga, and Diego Ceballos recently had a chance to spread that message in a very special way.
Social Media Week Bogota: Poke Back!
Social Media Week Bogota Sneak Peek: Social Media and Education
by Briana Campbell (@MsMatchGirl)
Social media tools are everywhere. In every country, to some extent, around the globe. They have become a part of our every day. A part of our culture. In fact, in a February 2011 study, Colombia was ranked in the top 8 amongst countries on Facebook. And overall usage of social media in Latin America is on the rise. So why not use these tools, that we all use every day, to enhance and improve education?
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Top Five: Go-To Websites
by Russ Ward (@russcward)
When From Bogota With Love first started, the Z-team made a point of sharing their inspiration with you, be it books, websites or music that was pushing the innovation and creative process forward. We’d like to pick that up again.
For the next several weeks, my fellow Zemogians and I will be sharing our Top Five. The series starts with our Top Five Go-To Websites.
1. www.Search-Cube.com This is a great attempt at a visual search tool that looks to avoid the typical semantic list. The three dimensional cube looks like a Rubik’s cube, cool but a little cumbersome perhaps.
2. www.oscope.com Another version of a visual search tool and more traditional in layout. I find that when I’m presented with these images alone I am free to interpret them. Man I am way off sometimes. See for yourself – what do you think?
3. www.ispionage.com This is a typical web tool that seems to tell us more that the owner of a site may want us to know. But – amazingly enough these guys estimate Pay Per Click expenditure over a year. I have used this for a while and clients are quite surprised this information is available.
4. http://www.onemotion.com/flash/spider/ This thing has circulated for some time but it is an amazing example of an interaction and engagement device enabled by technology. Bit creepy – where ever the mouse cursor it comes to it and you can pick it up by the leg/s or abdomen. Find and play with the options. Cool.
5. Four is all I have. Enjoy!
Why Amazon Should Sell the Kindle for $100 | An Open Letter to Jeff Bezos
To: Jeff Bezos, CEO, Amazon.com
From: Sven Larsen, CMO, Zemoga
Re: Give a Kid a Kindle
Jeff – first of all, congratulations on the success of the Kindle. It’s an amazing utilitarian device that puts you decisively in the hardware business. And it’s really helped kick the e-book business in to high gear. It looks like we’re well on the way to the media future Nicholas Negroponte speculated about in his 1995 classic BEING DIGITAL.
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